You Could be The ‘I’ in ‘BIG’

The Dallas Convention & Visitors Bureau is launching its new branding campaign — “Big Things Happen Here” — tomorrow evening with a party in Victory Plaza. Among the attractions will be a 6-foot B and a 6-foot G; Dallasites are encouraged to stand between them to form the word “BIG” and then post pictures online with the hashtag #DallasBIG.

If you want to participate but don’t want to trek down to Victory Plaza, a similar B and G are supposed to be set up at Highland Park Village for 30 days. The letters should be installed no later than Thursday.

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